Expand Your Professional Knowledge of Social Media:
This extensive course revolves around Meta’s digital world of Facebook and Instagram by connecting to audiences in a cost-effective way as well as creating engaging and effective content.
Learn the Essentials of Social Media:
Meta’s digital world has created new opportunities for the world of digital marketing. With more consumers turning to the internet for products and services, businesses are seeking out social media to reach their target audiences and drive sales.
This course allows students to learn how to connect audiences and create engaging and effective content in a cost-effective way.
Students and teachers in this short course will meet online, live, in the evenings (EET), twice a week.
You’ll complete work in a series of topics that includes:
- Social media marketing
- Content creation visuals
- Content creation reels
Admission to the Social Media: Best Practices and Pitfalls Short Course
No GRE required
No Minimum GPA Requirement
Apply now to earn your online Social Media short course from Lebanese American University.
Here’s what you need to get started:
|Online Application Form
|This course is taught in English and so you must be able to read, write, and communicate in English.
|You will need to submit a copy of your valid passport or national ID.
Earning a short course is an investment in your future success and one of the best ways to accelerate your career and increase your earning potential.
Our admissions representatives can provide full tuition details and help you find the funding option that’s right for you. Request information to learn more.Tuition and Aid
What You’ll Learn
The social media short course provides marketers with information that can fuel new strategies to achieve their marketing goals.
Complete the short course successfully so you can:
- Create your own Business Account, Meta Ad Account, and Ads Manager
- Develop an effective social media marketing strategy
- Look in depth at Meta Business Settings
- Learn all objectives and types of Audiences
- Connect with new audiences and lower your ad costs via Facebook Ads
- Master your sales funnel
- Learn about Advantage+ vs Manual Placements, Split-Testing Ads, Advantage Campaign Budget+, Ad Relevance Diagnostics, and Analytics
- Run and evaluate Facebook/Instagram ads
- Create content based on practical real-life examples
- Create content from photos to video tactics
Online Study at Lebanese American University
By enrolling in Lebanese American University’s online programs students gain access to a team of supportive faculty and expert student services. Online study includes:
- A flexible, asynchronous format
- An experienced and caring faculty
- Full-time and part-time flexibility
Answers to Common Questions
You can find answers to the most frequently asked questions about our short courses right here. If you have more questions, please request information.
A short course is a concentrated effort to learn a set of skills in a particular area.
Depending upon the time you have available to study, you may take more than one short course at a time. Be sure to check when the course meets so that the courses you’re interested in do not overlap in timing.
The time it takes to complete a short course ranges between 18 and 220 hours. Please see individual course pages for full duration details.
The tuition ranges for short courses are $350 – $2,400 each.
The course is taught in English and so you must be able to read, write, and communicate in English. All courses require a copy of your passport or ID.