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Expand Your Marketing Strategy with Neuroscience Information
The online Essentials of Neuromarketing short course is about understanding and predicting consumer behavior by using the methodologies of neuroscience. It will explore how neuroscience is altering marketing as we know it — showing lessons from how neuroscience is causing marketers to rethink traditional marketing practices, and how neuromarketing may help organizations succeed.
Learn the Essentials of Neuromarketing
Neuromarketing is an emerging interdisciplinary field that studies how consumers’ brains respond to marketing, brands, products, and shopping to get scientific answers to the most fundamental question — why do consumers buy?
Students and teachers in this short course will meet online, live, in the evenings (EET), twice a week.
You’ll complete work in a series of topics that includes:
- How Consumers Think
- What Neuromarketing Measures
- How Measurements Capture Signals from the Body and Brain
- How Consumers Decide
- Neuromarketing at Work and Play
- Living with Neuromarketing
Admission to the Essentials of Neuromarketing
No GRE required
No Minimum GPA Requirement
Apply now to earn your online Essentials of Neuromarketing short course from Lebanese American University. Here’s what you’ll need to get started:
|Online Application Form||Apply Now|
|Language Requirements||This course is taught in English and so you must be able to read, write, and communicate in English.|
|Other Requirements||You will need to submit a copy of your valid passport or national ID.|
Earning a short course is an investment in your future success and one of the best ways to accelerate your career and increase your earning potential.
Our admissions representatives can provide full tuition details and help you find the funding option that’s right for you. Request information to learn more.Tuition and Aid
What You’ll Learn
The neuromarketing short course provides marketers with information that can fuel new strategies to achieve their marketing goals. You’ll learn the latest brain science information related to why consumers buy from experts in the field.
Complete the short course successfully so you can:
- Better understand why consumers buy
- Gain implicit knowledge about the intuitive consumer
Online Study at Lebanese American University
By enrolling in Lebanese American University’s online programs students gain access to a team of supportive faculty and expert student services. Online study includes:
- A flexible, asynchronous format
- An experienced and caring faculty
- Full-time and part-time flexibility
Answers to Common Questions
You can find answers to the most frequently asked questions about our short courses right here. If you have more questions, please request information.
A short course is a concentrated effort to learn a set of skills in a particular area.
Depending upon the time you have available to study, you may take more than one short course at a time. Be sure to check when the course meets so that the courses you’re interested in do not overlap in timing.
The time it takes to complete a short course ranges between 18 and 220 hours. Please see individual course pages for full duration details.
The tuition ranges for short courses are $350 – $2,400 each.
The course is taught in English and so you must be able to read, write, and communicate in English. All courses require a copy of your passport or ID.